Why Sab TV is not getting TRP ?

AYUSHI SONI
2 min readJan 14, 2022

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Sab TV is one of the prominent channels in India which has created many popular shows like F.I.R, Lapataganj, Gilli Gilli Gappa, Jijaji Chhat par hai, Taarak Mehta Ka Ooltah Chashma, Aladdin Naam Toh Suna Hoga and many more.

However, for a long time, the channel trp is not getting trp except Taarak Mehta Ka Ooltah Chashma topping the TRP chart every time with 2.0 trp points. After that, not a single show has reached 2 but 0.5 -0.7 is the only repetitive TRL for weeks. After Sony Entertainment, AndTV Sab Tv is the second-lowest channel in Indian Television.

According to the audience, Sab TV is not promoting the shows and is unreasonable to many shows which need promotion too.
For example, Madam Sir a female police show which comes on Sab has not been publicized appropriately.

Second, the content which the channel is trying to grasp is non-comedy nowadays or which are constructed for such audience who likes humour or light comicness category distant from the dramatic serials.

But what we are contemplating is that the shows now attaining on Sab Tv are inadequate budget basis and With Average storyline, also either redundant topics or the issues are not able to achieve the target audience.

Third, Competition of prime openings is also a big task and makers as well as channels need to enhance content rather than duplicate the dragging notion from Star plus serials. A newly undertaken show like Ziddi Dil Maane Na is not labouring on the channel when the storyline is youth-centric and has a fresh concept another is Wagle Ki Duniya, which is doing enormous but on the top chart, it cannot surpass Taarak Mehta ka Ulta Chashma.

Well, all in all, the shows need decent publicity, storyline and target audience for this channel which has been fascinating the audience since 2000 and had known for its light comedy yet inspirational shows.

Well, we only expect that shows get TRP and audience transitions here in a bigger number.

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AYUSHI SONI
AYUSHI SONI

Written by AYUSHI SONI

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